Residential Program Marketing

We know the energy efficiency industry, which gives our in-house marketing team a leg up in creating results-driven marketing strategies for your residential programs.

Marketing rooted in data and creativity

Our marketing approach begins and ends with listening. First, we listen to what your goals are, and as we work to achieve them, we use data to understand the needs of your customers and what they’re looking for next.

This combination of analytics and our rich industry background sets us up to tackle all of your residential marketing needs, no matter how complex a program may be. Whether rolling out comprehensive marketing campaigns, or turning technical jargon into an engaging email, our marketing team has the skills to promote your programs and drive participation.

On top of that, you’ll get the credit you deserve for providing valuable energy-saving programs to your customers. We love nothing more than supporting our clients by building customer engagement and satisfaction. To get there, we bring strategic awareness and branding expertise that combines fresh market research, agency-level creative and testing that ensures results.

Our team has strong experience creating marketing plans to support behavioral demand response, automated email communications, energy kits, home energy assessments, incentive programs and much more. With experts in local offices across North America, we’re ready to help you tackle your next marketing hurdle.

90 awards and counting

Our marketing efforts have been recognized with more than 90 awards for everything from digital campaigns to video production.